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Danica Patrick designs new Hot Wheels car

posted by Pretty Tough | Girls Who Are Fun Fierce & Feminine
Wednesday, February 17, 2010 at 12:09pm CST

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Patrick unveiled a sketch of her “Danicar” February 6th, 2010 at the Daytona International Speedway while announcing Hot Wheels return to NASCAR through a partnership with JR Motorsports .

The custom die-cast vehicle was co-designed with the Hot Wheels team at the Mattel Design Center in El Segundo, California. Patrick’s “Danicar” is the first celebrity-designed Hot Wheels vehicle and will be made in the traditional 1:64 scale.

“My life is all about high velocity cars, and the only car company I could imagine being able to create my vision of the ultimate fantasy car is Hot Wheels,” Patrick said.

Mattel calls the “Danicar” an “awesome machine.” It features an open cockpit, chartreuse “Spectraflame” paint, three sets of different-sized wheels and adjustable wings on the front and back.

The car will be available in stores this fall.

Despite Hot Wheels sponsorship of Danica, her NASCAR debut ended in disappointment after she was involved in a 12-car pile up at Daytona. She races again this weekend at the Auto Club Speedway in Southern California.